Updated November 4, 2026
Give the work its correct attribution
A company project is not automatically an individual achievement. Case studies should identify the team or organization responsible and name Taylor’s contribution when that contribution is established. Combined founder experience and company-wide totals should keep those labels.
The site includes selected work from Leads To Sales. A company portfolio source can support the description of a project without establishing that Taylor alone created every component.
Different evidence answers different questions
| Evidence | What it can show | What it should not imply |
|---|---|---|
| Website or interface screenshot | The design and functionality presented in that view. | A measured business outcome by itself. |
| Search report | Search activity for its stated dates and settings. | Signed contracts or revenue. |
| Client statement | That person’s attributed account. | An independent audit of every underlying result. |
| Prototype or concept | A proposed interaction or direction. | A launched system or completed installation. |
| Rating or award | The exact rating or recognition described by its source. | A different issuer, category, ranking or personal award. |
Keep the period and source with the result
A useful result states the relevant period, baseline, measure, and source. If a figure comes from the project team, the case should say so. Rounded figures and upper bounds should remain identifiable. Comparisons should not quietly change their date ranges or definitions.
Where a case reports opportunities or projects, those should be kept separate from search impressions and clicks. No revenue amount should be inferred from a job description without supporting information.
Teaching material and illustrative media
Public articles, checklists and scripts are prepared to help owners think through practical problems. Illustrative scenarios, names, tables and diagnostic frameworks are teaching devices, not additional client case studies.
Stock film and representative imagery should retain their context. They are not proof that a depicted project belongs to Taylor or a featured client. Credits identify the principal media sources.
Corrections are part of keeping the record useful
If you are connected to a featured project and see an attribution or factual issue, contact contact@taylormoses.com with the page and the detail involved. Claims, links and project status should be reviewed as better evidence becomes available.